A normal shirt can become a tactical marketing tool if it's designed properly. The best part is that it's very easy to leverage the power of fashion to build brand awareness during a marketing campaign. If you want to learn the ropes, here's what it takes to transform a basic tee into a walking billboard.
The Guidelines for Success
In order to make an impact with designer tees, you must select the right canvas to work with. When it comes to t-shirt design, the color of the fabric is the canvas, so keep this in mind when you review and consider different concepts for the final designs.
Color Strategies
While dark-colored tees are easier to clean and maintain, nothing beats a classic white tee. White cotton tees are far more affordable, and they are a joy to work with because vibrant colors, like red, purple, and blue, will always stand out against a white background.
Put a Mascot on a Shirt
A promotional tee needs a mascot; it will tie everything together. To pick a good mascot, first, figure out what defines your company, and have a graphic designer create a character that represents this. For example, if you run a seafood business, a fisherman or a sea creature would make a great mascot for your seafood company.
Use Glow-in-the-Dark Elements
A good promotional shirt should work for you around the clock. The problem is that regular tees are difficult to see in the dark. This is where glow-in-the-dark tees come into play. If you design a batch of neon promotional tees and give them away during a special event, they will create a lot of buzz and excitement in your community after dark.
DTF Transfers Ready to Press - Getting Started
Diving into the world of DTF transfers ready to press is not complicated. You'll only need to invest in a few tees, good graphics, and the right transfer supplies. Great tees are available at most stores, and you can acquire marvelous graphics from a seasoned graphics designer. As for DTF transfer products, PerfecPressHTV has you covered; to learn more about this supplier, get in gear and visit PerfecPressHTV.